"Beauty is a very interesting gift, you know. You’re given it at a very young age but then you have to give it back when you’re older. I know that at a certain point, my beauty is going to fade, but at least I have something that is going to last." - Michelle Phan
Michelle Phan is probably one of the biggest Beauty Creators on YouTube. Considered a pioneer in the beauty community, she has had an active beauty channel since 2006 and has been consistently uploading new beauty videos since then. With over 8 million subscribers on YouTube and 2 million followers on Instagram, she is also the founder of ipsy, a multi-million dollar beauty empire which launched back in 2011 and boasts a million subscribers for her monthly Glam Bag.
So for the budding Beauty Creators out there who've always wanted to know the secrets behind Michelle Phan's beauty success, we took the opportunity to catch-up with Michelle during the Beauty Bound Asia Finals in Tokyo and got her talking about what she loved about Beauty Bound Asia, her top-tips on what it takes to create great content, and of course share her insights on the evolution of the beauty community.
Scroll down to read more and even get a peek into the channels she loves to watch on YouTube!