Aegyo-sal: It's All About Eye Puffs

Lack of sleep, stress, having a cold—these are just some of the reasons why we get puffy eyes; and we’re sure that you’ve looked for ways to get rid of them. But did you know that in Korea, the beauty trend 'Aegyo-sal' actually encourages highlighting your eye pouches to get that youthful, wide-eyed look?

So if you're all about K-beauty, here's how you can get in on the aegyo-sal trend!
Do your usual makeup routine and make sure to keep those dark circles well concealed. Aegyo-sal is all about having your eye pouch evident especially when you’re smiling, but without the blueish-purple tinge of dark circles.

To start making the eye puff appear, draw an outline following the curve of your lower lash line using a cream-based contour (with a tight line eyeliner brush) or a brown kohl eyeliner. If you want to make the eye puff illusion even bigger, just adjust the curve you’re making.

Aegyo-sal is all about highlighting that youthful and natural eyepuff that appears when we smile. So to completely pull off the look, show off those pearly whites and share that beautiful smile with the world.