This month marks an iconic moment for the LGBTQ+ community because it's the 50th anniversary of the Stonewall uprising. The 1969 riot — that started the morning of 28 June and ended 1 July — played a big role in the gay liberation movement against police brutality and social prejudice. It became the fire that ignited conversations and advocacies towards fighting for LGBTQ+ rights that translated up to today. And for this very reason that we celebrate Pride Month all over the world in June.
Pride has transformed into a brighter movement, with people all over the world sharing messages of love and endurance. And yes, even our favourite beauty brands show support by launching Pride-related limited releases with profits pledged for LGBTQ+ initiatives. Curious? Here's a look at some of the beauty brands supporting #PRIDE2019 that you wouldn't want to miss.
Everyone's favourite beauty sponge not only changed their logo colours for the month but also announced in full rainbow effect their latest initiative for Pride. Promising to donate 10 per cent of the proceeds of their Pride collection to LGBTQ projects via the Human Rights Campaign, their official announcement also notes that one's unique self-expression is important because "the only thing that should blend in about you is your foundation." We saw what you did there, Beautyblender!
Marc Jacobs Beauty
Love MJB products? Then why not add this glamorously glossy collection to your next shopping spree? The brand's bestselling Enamored Dazzling Gloss Lip Lacquer collection introduces six new shades just for Pride Month. Ten percent of the proceeds from 6 June to 10 July 2019 will go to Sage, an organisation supporting older members of the LGBTQ+ community. We're already eyeing shades Tempt Me (second from the top) and Not Sorry (fourth from the top). How about you?