A combination of flight and fashion heats up as AirAsia goes regional this year as they launch their Runway Ready Designer Search 2016. In collaboration with the Kuala Lumpur Fashion Week Ready To Wear team, aspiring designers from Indonesia, Thailand, Singapore, Malaysia and the Philippines are invited to showcase their talents in the hopes of catapulting success in the fashion industry.
Aireen Omar, Chief Executive Officer of AirAsia Berhad, and Andrew Tan, Founder of Kuala Lumpur Fashion Week Ready to Wear, will be part of the panel of judges for this year’s AARRDS 2016. Joining them in the panel of judges are Vivy Yusof, owner of renowned fashion e-commerce site FashionValet.com, Alia Bastamam, top fashion designer and Suzie Adnan, Editor-in-Chief of GLAM magazine.
This designer search is open to local or international students, 28 years of age or below, and currently studying or have graduated from fashion design schools in any of the five countries included in this search. Three (3) women’s ready-to-wear sketches inspired by Asean destinations are to be submitted with the completed registration forms.
Audition rounds will be held in Jakarta (16 April), Manila (23 April), Kuala Lumpur (30 April), Singapore (7 May) and Bangkok (14 May) to discover local talents from each regional city, and the Top 3 from the respective cities will represent their country during the Grand Finale in August on the prestigious KLFW RTW 2016 runway.
Prizes worth at least RM350,000 awaits the winner of this competition including a confirmed show segment to showcase his or her full collection at KLFW RTW 2017, mentorship from the KLFW RTW team; RM25,000 sponsored by FashionValet to produce a capsule collection and sold on fashionvalet.com, 150,000 AirAsia BIG Points, AirAsia or AirAsia X flights, as well as many other prizes which will be announced soon.
For registration and detailed mechanics, visit klfashionweek.com.