Cute K-Beauty Collaborations | Clozette

(cover photo from VDL Cosmetics)

May is the month of exciting special edition releases of collaboration collections. Beauty makers made products more fun and colourful with their cute partnerships with Kakao Friends, Spongebob and even Avengers. Not only are these lines worth collecting, they also bring out the child in everyone.

Let's check out these irresistibly cute collections right  now!


VDL X Kakao Friends Collection

VDL Cosmetics teamed up with Kakao for their collab collection. For those who are unfamiliar with Kakao, it's a messenger app that Koreans use, and part of the app's biggest drawing point is its emoticon characters. The Kakao friends emoticon characters possess different characteristics and personalities portrayed through the collection. 

(Photo from: VDL+KAKAO Video)

The collection aims to be "unbearably cute", "funnier than ever", and "naughty" all at the same time. It consists of blusher, eye shadow pots, mascara, lipstick, eyeliner pencil, nail art stickers, make-up, corrector and even Kakao BB cushion puffs!

(Photo from: VDL Cosmetics)

It's already out in market and from what I see now, this collection will be a sell-out! I can't wait to get my hands on them too!

Modi Nails X Spongebob

(Photo from: Aritaum)

Who lives in the pineapple under the sea? Spongebob Squarepants! Calling out to all Spongebob fans out there, this collection is for you. Spongebob and his friends came out of the sea to meet us in Aritaum's latest Modi Nails collaboration collection. The collection ahs 8 nail colours and 8 gel nail colours together with nail decals and perfume collectibles.

(Photo from : Modi Nails Instagram Account)

You can also check out the Modi Nails Official Instagram account for some Spongebob manicure ideas.The collection is now available in all Aritaum stores in Korea.

Laneige Homme X Avengers

(Photo from: Aritaum)

Laneige did not forget to come up with something for the boys, the Laneige Homme x Avengers line is definitely great for all Marvel fans out there! The release couldn't be more timely because there's a definite Avengers fever going on right now in Korea--the movie has been sold-out since its release and even made box office records.

Each product comes with a collectible figurine and has superpowers for great skin. The line consists of the Dual Action Essence Lotion, Active Water Cream,  Active Water Skin Refiner and Emulsion, Oil Control Water Lotion, Sun BB Cream, and even superhero Gel masks.

This special edition collection is available only until end of May in all Aritaum and Laneige stores in Korea. 


Which one are you excited to get? Let us know in the comments below!

Share your K-Beauty finds with our K-Wave community today



Globally recognized Korean makeup brand Etude House takes inspiration from ballet dance and illustrates it with a dash of twirling fun in their limited edition Dreaming Swan Collection-- a specially curated series of make-up and accessories to bring forth the inner ballerina in all of us!  

The collection is a symbolic ode to Tchaikovsky’s epic ballet, Swan Lake that tells the tale of a princess who turned into a Swan. The celebrated collection comes in soft, pastels hues that contours your face, eyes and lips, creating looks worthy of the center stage.  

For the packaging, Etude House collaborated with international fashion illustrator, Kerrie Hess to give the Dreaming Swan Collection its playful look and demure ballet girl identity.


The limited edition collection has also launched side by side with Etude House's new VivoCity outlet in Singapore. Just look at how adorable and dainty it is!   


A stylish cut should always complement our face shape and most importantly make us look sleeker and slimmer. Thankfully, our prayers have been answered by L’Oreal Professional as this season's hair trends are focused on just that--to make us look sleek and slim through different hairstyles. 

During Singapore Fashion Week, L’Oreal Professional showcased a number of the hottest and most-wanted looks of the season at their “Live Like A Star” show last week. The spotlight was on Korean celebrity hairstylist, Cha Hong, and world-class hairstyling legend, Christophe Gaillet as they presented their interpretation of the coveted “V-Look” which accentuates the face and have a “face-slimming” effect.

The anticipated event was also graced by L’Oreal Professional’s first and only Asian Ambassador, K-drama Queen, Yoon Eun Hye (Coffee Prince, Princess Hours, and My Fair Lady) who sported the flattering “V-Look”. 

The “V-Look” is the first L’Oreal Professional hair cut and colour service that was created specially to cater to Asian consumers. If you’re loving what you’re seeing already, you’ll be pleased to hear that the service is being rolled out from June 2015 at all partner salons! 

I was sent down to the tent to cover “Live Like A Star” and bring to you ladies my favourite “V-Looks” as seen fresh off the runway. 

Here are 6 stunning looks which caught my eye last week during the show that you will surely fall in love with!


Sun-kissed, Side-swept, and Tousled 

By: Cha Hong

Tousled waves cascade down on one side of the face. If you thought the neatly arranged side-swept look was getting stale, Cha Hong has given it a sexy (out of bed) twist. Also, it looks like the sun-kissed treatment of the balayage effect (with a combination of deep browns tones giving way to beachy blonde ends) is a trend that will continue to stay.

Short, Sharp, but Natural

By: Cha Hong

Just the way K-stars love their ‘dos, Cha Hong has created this short style that features a beautiful natural movement and in lovely chocolate tones. While I’m not usually a fan of short hair, I was fixated on this stylish and chic look.


Pouffy Beehive

By: Christophe Gaillet

Known for his showy demonstrations and intricate updos (all done with pizazz), Christophe Gaillet got my jaw dropping with this elaborate poofy updo which is essentially a reinterpreted beehive. He’s big on volume and he has that sitting high and pretty.


Elegant Chignon

By: Christophe Gaillet

Once again, Christophe Gaillet takes a classic style and puts his own unique spin on it. The French hairstyling maestro showed us how a chignon is done. From the front, it’s a classic and demure look, from the back, it is seriously avant-garde and edgy. If there was a look I’d die to have done, this is it.

Faux Mohawk

By: Christophe Gaillet

I could not believe my eyes as Christophe Gaillet deftly teased, flipped, and tucked hair as if he were doing origami. A folded in portion here, a pull there, and suddenly a simple curled french braid was transformed into a faux mohawk that blew my mind. This is by far one of my absolute favourite looks ever. It’s a pity I wasn't able to take a video of it in action, because if you could see it, you’d be as flabbergasted by his speed, dexterity, and limitless creativity as I was. Phenomenal!


Glittering Headpiece Bun

By: Christophe Gaillet

And there I thought I’d seen it all. Christophe Gaillet's final showcase was an updo intricately wrapped around a glittering head piece that peeked out from the bun. I couldn't help but love the flow, simple elegance, and classiness of a slicked back look culminating in a high oval bun. 


What were your favourite hair looks? Let us know in the comment box below!