Last week, fashion enthusiasts all over the world were shocked by the news that Forever 21 may be filing for bankruptcy soon. Established in 1984, the brand has been one of the biggest names in fast-fashion for most of its run, with 600 stores in the U.S. alone. On the flip side, it also had its share of controversies regarding copyright lawsuits from individual artists over the years, some causing blows to the brand's profitability and reputation. Still, these infringements weren't the cause of the fashion retailer's potential closing; with the emergence of other international competitors, as well as indie brands thriving in the fashion scene, Forever 21 has been in the wake of underperforming and unprofitable stores, submerging the fashion chain into debt.
So you might be thinking, "what now?" While Forever 21 still hasn't commented on the matter, making the entire ordeal not finalised, it's safe to say that finding for new shopping destinations may be a great option to ensure your wardrobe is always freshly stocked. Whether you're a 'must-feel, must-fit' type of shopper or an online add-to-cart type of gal, we've got just the shopping alternatives for you.
Starting with our no-brainer option, of course we can't discount Forever 21's direct competitors. Japanese brand Uniqlo has been a massive favourite for quite some time now, earning its rightful place as the go-to for chic basics and other minimalist fashion pieces.