Hair Trend Report: It's Time For The V Look | Clozette

When it comes to K-Beauty trends, the V-shaped face is one of the most coveted--coming third after big eyes and fair skin--and women all over the region have indulged in costly face-sculpting remedies to achieve that V Look. But how far should women go to achieve this trending look? The world’s leading salon brand L’Oréal Professionnel has answered that question with: women need not go too far. All it takes is a trip to the salon.

With Brand Spokesperson Yoon Eun Hye (Asia’s “Queen of Korean Wave”) as the face of the #VLookByLorealPro, L’Oréal Professionnel has launched a game-changing hair service to achieve that sought-after V-shaped face in a simpler yet effective way--through the L’Oreal Professionnel’s V Look Hair Service.

It's a hair service that creates a radiant V-shaped face achieved through the right cut, colour, and style. The look is ultra feminine, sophisticated, and flattering in all angles--basically everything we want in a perfect hairstyle.

So if you're looking to achieve that ever-flattering V-shaped face, here's everything you need to know about L’Oreal Professionnel’s V Look Hair Service!


It's All About The Right Professional Cut

An exclusive salon method designed by L’Oréal Professionnel, the V Look Hair Service encompasses a comprehensive consultation, face-slimming cut, and skin tone-flattering colour. Whether you have a round, square, or triangular-shaped face, the stylist is able to create the desired V-shape look through precision haircut techniques to achieve top volume, airy fringe, and face-framing layers.

...The Right Hair Colour

The V Look Hair Service is perfectly complemented by superior colour and care using L’Oréal’s legendary and No. 1 salon hair colour brand, Majirel, to reveal the unique beauty in every Asian skin tone with the highest quality of care and performance. 

...And The Right Hair Care Products

Once out of the salon, perfect the V Look everyday with L’Oréal Professionnel's Vitamino Color Infinite 10 IN 1 Perfecting Multipurpose Spray. Boasting of ten instant benefits suitable for all colour-treated hair types, Vitamino Color Infinite perfecting multi-purpose spray redefines hairsprays. It provides ultimate hydration and protection for coloured hair along with optimum shine and softness to prevent any tangling, breakage, split ends and frizz.

Ready to achieve your very own V Look? Visit your L’Oréal Professionnel hair dresser for a #VLookByLorealPro now!



No one woman can ever be satisfied with owning one colour because we need them for different occasions, different functions and for different outfits. Sometimes you just want to go nude, go light, or go heavy. It all depends on the mood.

I am so glad that Estée Lauder has now come out with 12 different shades of NEW Pure Color Envy Liquid Lip Potion.

Before I introduce you to the colors, let me first share the benefits of the NEW Pure Color Envy Liquid with a little input of my own review.

The moisture-rich formula and satiny texture makes application so much smoother because it glides smoothly onto the lips and lips will look instantly fuller and curvy. I like how rich the colours are with just a single application and I did not even have to touch up the colors after 6-8 hours as it has long-wearing properties that helps to maintain the richness of the colours -  Estée Lauder's Advanced True Vision Technology contains "Concentrated Liquid" structural pigments which creates rich colour, definition and volume.

Lips also remained soft throughout the day and this unique formula is also infused with red currant, mandarin orange and apple blossom. This scent brought Pure Color Envy Liquid Lip Potion to another level of sophistication.

Our lips can crack when it comes to cold weather or dry lips. And this is where Time Release Encapsulated Moisture Complex with Hyaluronic Acid comes into place. Found in Pure Color Envy Liquid Lip Potion, it has the ability to keep you lips moisturized and hydrated with the attract, capture and seal-in continuous hydration. This complex is made up of Avocado Oil, Jojoba Oil and Sunflower Oil.

Some of you may find applying lip colour with a brush too messy but application has never been so precise with this because of the new, slanted and curved tip application which is designed to glide on effortlessly. I even gave lip liner a missed because the curved tip of the applicator can line the lips well, making it look define and volumized.

Now.. The packaging.. Sleek and classy.

As mentioned, there are 12 colours in total.

Nudes and browns: Naked Ambition, Extreme Nude, Bitter Sweet

Corals and reds: Fierce Beauty, Cold Fire, Lethal Red, Strange Bloom

Pinks and berries: Not So Innocent, Pierced Petal, Wicked Sweet, Naughty Naive, Quiet Riot

Mauves and plums: Vague Obsession, Fragile Ego, True Liar, Savage Garden

I have chosen 3 colors that I feel elevate the various roles in my daily life. Here goes!

For a sweet date with my boyfriend or a dinner with my girlfriends, I will prefer to go light but with visible colours still. In my boyfriend’s opinion, he feels that a light shade of pink like the Fierce Beauty best projects that young innocent side of me with a slight tinge of tenderness. Always reminding him of the feeling when we first! My choice was: Fierce Beauty – #04.

My job revolves around clinical research & more laboratory work, thus saving me the need to be in fanciful outfits. Nonetheless, looking presentable at work is still a must for me. Hence, a more subtle shade of pink would match the professional image I pursue in this aspect. 

Furthermore, I appreciate the practicality of Estée Lauder Pure Color Envy Liquid Lip Potion in fighting against the cold & dry environment within the lab with its extra boost of hydration to the lips. Vague Obsession - #12 to the rescue! 

How about the blogging events which I have to attend at night which is always filled with beautiful people? What shade can I summon to look more outstanding & confident amidst the crowd? 

The Lethal Red - 06 is definitely the one to go for! The red shade never fails to give that extra boost of confidence and mature feminine demeanor. Almost like sending out a subtle message to the others around: “Don’t try intimidating me, I know exactly what I want & I will go all out to pursue it passionately!”

This explains why it is my favourite among the three! Furthermore, I like the fact that it is easy to apply on & gives a even spread upon application. 

NEW Pure Color Envy Liquid Lip Potion will be available at Estée Lauder counters including ION Orchard Boutique from August 2015 at SGD46 each.



(cover photo from Perinsidhu)

We're giving you a blast from the past with these retro makeup looks reincarnated by our favourite makeup artists on YouTube. Yes, it's time to get creative with your makeup and experience for yourself the looks favoured by the women of the past.

Get inspired to play around with different brow shapes, lip shades, and eyeshadow colours with these tutorials! 


Pin Up Makeup

by easyNeon 

Ah, yes. the classic pin-up girl look that launched a thousand bright red lip shades. This looks comes with a defined brow shape, thick winged liner, and bold red lips. You may have to over-line your lips a bit for a sharp cupid's bow. Finish it off with a dash of contour and feel all glammed-up throughout the day! 

Soft Vintage Makeup Tutorial

by Heidi Hamoud 

If you're looking for inspiration on which wedding makeup look to sport, try this one for a change. It's soft and all blurred-out, and includes wispy lashes and warm neutral shades for both the eyes and lips. This is the perfect look for those who prefer to go on the soft side while still making a statement by incorporating a dash of vintage in their look.

Spring Makeup Tutorial | Retro Mint & Pink

by Amanda Ensing 

Another retro-inspired look is the pink and mint colour combination. The best thing about this look is how the warm browns accentuate the bright aqua shade, for eyes that pop. Complemented with a glossy pink lip, this look will surely make the crowd give you a long second look. 

Vintage Makeup Tutorial - Classic 1930's Look 

by Make-up Designory 

Here's a hardcore 1930's look that will either make you cringe or swoon when you see what the makeup artist did with the model's eyebrows. See how long, thin, and fine that is? Well, you be the judge if you think that will work for you. Nonetheless, this is an inspiring tutorial for those makeup geeks and vintage fanatics at heart. 

Vintage 70's/30's style Make-up

by Lisa Eldridge 

Last but not the least is this Biba makeup look from makeup expert and vintage makeup collector, Lisa Eldridge. We love the dolled-up eyes, ultra wispy lashes, rosebud lips, sickly blush (yes, that's a makeup trend too), and of course, the colourful eye makeup look. If you have bright shades around, time to put them to use for a fun makeup session with your friends!