Following the success of her cosmetics line, Kylie Jenner is back at it again with another savvy business pursuit. With everyone, especially millennials, becoming interested in skincare, the demand for quality skincare products continues to grow. Which is why the mogul recently teased her latest skincare line, Kylie Skin, to cater to this demand. Its selling point? Everything is packaged in minimalist, millennial pink and nothing is over USD30.
Being a millennial and one of Instagram’s biggest influencers, Kylie knows the appeal of Instagrammable things. While all six products are undoubtedly picture-worthy, they also focus on basic skincare essentials that anyone should have on their shelf. And because they’re all affordable, we feel they’ll be flying off the store shelves soon. Plus, she’s doing a bundle where you can get all six Kylie Skin products for the price of USD125. We know that committing to a full line can be a big step, particularly for those who like to switch up their products every so often. So we’ve decided to choose our top picks from the Kylie Skin debut. Here are the three standouts that caught our attention.
Kylie Skin Foaming Face Wash
Kylie Skin Foaming Face Wash, SGD33/~USD24
Cleansers are criminally underrated as skincare products even though cleansing is a crucial first step to every skincare routine. Kylie’s face wash contains Kiwi Seed Oil, which has high amounts of vitamin C to combat blemishes and wrinkles. The pump bottle converts the formula from liquid to a luxurious foam that doesn’t leave the face feeling tight afterwards. It has a light fragrance, however, which might not sit well with ultra-sensitive skin types.
Kylie Skin Vitamin C Serum
We love a good vitamin C serum for its many skin benefits and Kylie seems to be a fan herself. Though the concentration of vitamin C is yet to be specified, she claims that the serum is packed with powerful ingredients that help brighten skin, stimulate collagen, reduce redness, and combat signs of ageing. We say it’s worth a try.
Kylie Skin Eye Cream
The real gamechanger to Kylie Jenner’s skincare debut: an affordable eye cream. Many of us can relate to the struggle with dark circles and puffy eyes. Kylie’s eye cream promises the perfect pick-me-up after a late night with a combination of caffeine, green tea, vitamin E, and pomegranate to help reduce fine lines and wrinkles and brighten up your peepers.
(Cover photo from: @kylieskin)
Kylie Skin will be launching officially on 22 May on their website.