Early this year, trend forecasts named wellness as the next big thing in 2019. In tandem with this movement came an increased demand for ecologically conscious and ethically sourced products as a response to the often-ambivalent social responsibility practices of the fashion and beauty industry. Providing a holistic approach to beauty, where the products are as clean as the practice, is Love Beauty and Planet which recently unveiled its latest collection of shampoos, conditioners and body washes in Singapore.
Love Beauty and Planet Majestic Glow Body Wash
Love Beauty and Planet promises a conscientious management of its products from production to packaging in what they call the Five Labours of Love. Love Beauty and Planet ethically sources organic and sustainable ingredients all over the globe while creating initiatives for fair wages in its partnerships. Their products also boast of a quick-rinsing technology, which cuts back on water consumption but delivers heavily on nourishment, with essential oil and extract-based fragrances. The packaging consists of 100% recycled materials and there are already plans to replace the plastic caps with similar-grade materials in the next two years.