Meet L'Oreal Paris' New Edgy Spokesperson

What happens when you combine edgy editorial angles, bold street style looks, and an effervescent spirit? You get Xiao Wen Ju, a one-of-a-kind Chinese beauty who has swiftly become a fashion industry favourite!

From sharing the catwalk with Lady Gaga in Tom Ford’s SS16 disco runway to making comical Blue Steel cameos next to Ben Stiller during Paris Fashion Week, Xiao Wen is a rising edgy icon who has quickly won over the fashion elite.

And because of her ability to inspire young generations, her bubbly personality, and her high-fashion edge, she is now part of the L’Oreal family as its brand new international spokesperson, saying, “I am so excited to be part of the L’Oréalista family! To be a part of such an aspirational and esteemed brand that has always been in the forefront of women’s worth and beauty empowerment is a true honor. I cannot wait to start sharing and creating beautiful L’Oréalista stories all over the world!”

Widely admired for her fresh and natural photogenic features, and pure-faced pout, Xiao received her big break in modelling when she became the first ever Chinese model to be the face of Marc Jacobs. Since then, she has appeared in the industry’s most renowned advertising campaigns and walked for brands such as Louis Vuitton and Calvin Klein during fashion week.

A true makeup junkie, Xiao loves to push the envelope with bold palettes and unique style changes. And when she isn’t modelling, she is actively involved in New York Cares, an organisation dedicated to combating issues in the city such as equal education opportunities and beautification projects.

(cover photo from Xinlinnn)

Ask anyone where they would want to travel to and many would always have Seoul, Korea on their list. The home of the K-Pop industry is filled with gorgeous sights, shows, and one-of-a-kind delights that it’s no question why millions of tourists flock to see and experience them every year!

If it’s your first time going there and you're looking for that full Seoul-City experience, then you’ll love our fun travel tips to truly enjoy Seoul. So just keep scrolling below for the list of places you should head to and the local delicacies you must try while in this large and gorgeous metropolis!

If you're a fan of K-dramas, too, you can dine at one of the restaurants in the popular drama, "Let's Eat"! Throughout 3 episodes, stars of the show dined in restaurants such as Season's Table in episode 11, Mr. Park's Tteokbokki in episode 4, and Keun-gi-wa-jip in episode 12! When visiting these famous spots, you get to experience the same food and fun experience similar to what is shown in those K-dramas! Now that you know all of these tips, we hope you enjoy your vacation in Seoul!

(cover photo from JodyYtLiu)

One of the things beauty addicts love to achieve is a glamorous makeup look done in as little time as possible. Let’s face it, not all of us can take our sweet time getting ready, right?

For this Valentine’s Day, we want our beauty routines sweet and short. So if you don’t want to take forever to go out with your special someone, keep reading below for the 5 makeup looks you can choose from and how to do them in just under 30 minutes!

(photo from AnastasiaLove)
To start off, get your foundation and moisturiser in one by using a tinted moisturiser with SPF to even out your skin tone and protect it. Powder your face to set the base, and brush on a tinted brow gel on your eyebrows to groom them and add definition. 

Next, apply a rosy blush on the apples of your cheeks, the tip of your nose, and on your lids for that extra flushed look. Lastly, define your eyes with curled lashes and a volumising mascara, plus a peachy-rose lip!

Take a pinky-purple eyeshadow and lightly apply it all over your lids, with a warm brown as your crease colour! Make your eyes pop some more by lining the top lashline with some brown eyeliner and layering your mascara. And to complete the look, take a mauve lipstick as your lippie and blush, blend it really well, and that’s it!

Instead of going for a bright or red lip, opt for a nude blush and lipstick to make your peepers stand out even more!

Highlight your cheekbones, the tip of your nose, your cupid’s bow, and your brow bone, and dust on some glowy blush for extra radiance! Finish off your look with fluttery lashes and a hydrating lipstick, and you’re set to enjoy your date!