My Hair, My Hero: A Thanksgiving Event With Matrix Philippines | Clozette
Clozette has witnessed a lot of young women evolve from casual bloggers to emerging influencers. And as we watch their stories of personal success unfold, we can't help but wonder -- who are the wonderful people encouraging them from behind the scenes?

There's always that person in our lives, whose unwavering faith that we can achieve everything we set out mind to, help us get closer and closer to our goals. And they may not be the hero that other people may expect them to be, but we know deep in our hearts that we're nowhere near where we are right now if it weren't for them.

So in line with this year's National Heroes' Day, we decided to treat selected Clozette Ambassadors and their personal "heroes" to a hair makeover courtesy of our friends from Matrix Philippines. The My Hair, My Hero event aimed to give thanks to the people who are continuously supporting our Ambassadors with all their hearts, proving that heroism takes on a lot of forms in this day and age. 

The event featured the latest in Matrix's hair colouring range: the ​Wonderseries, a collection of browns, reds, and wearable hi­-lift shades; ​Light Master, a powerful hair lightener that lifts the hair 20% faster with light boosting technology and conditioning panth​enol; and So Color, a colour enhancer with Kera­protect technology for long­ lasting vibrance.

Keep scrolling to find out more about what our Clozette Ambassadors had to say about their personal heroes and some extra deets about their hair makeovers!
Before the makeover, we asked Clozette Ambassador Charlene Ajose why she chose her mom for the occasion and her answer was truly heartwarming. 

"My mama has been with me through most of the major changes in my life. I'm about to experience another one --[since this is] my first hair colouring ever-- and I want to share this experience with her. My Mama, My Hero." - Clozette Ambassador Charlene Ajose

Going for a natural look for her first ever hair revamp, Charlene chose a subtle brown tone for her new hair colour, similar to her mom. 

Clozette Ambassador Karen Fernandez, on the other hand, took her BFF Gayle to the event in the hopes of stepping up her bestie's confidence. 

"I chose my friend Gayle [as] my hero because despite of her busy schedule, she makes time to listen to my problems and drama in life. She's definitely a 'one call away' friend." - Clozette Ambassador Karen Fernandez

Opting for shades that show off their friendship's fun and youthful vibe, Karen went for a bright red shade and Gayle chose an ashy brown colour for their hair makeovers. 

Overall, the result of the makeover showed two of the many facets of heroism in our lives: Charlene and her mom getting matching, subtle shades reflected their strong and amazing connection; while Karen and Gayle's choice in colours showed the dynamism of their relationship as friends. 

"This experience had a tremendous impact not only on the way we looked on the outside but also how we felt on the inside. It made me realize that it's important to always try your best to bring your family to important life events. [The event] brought my Mama and I closer than ever!" - Clozette Ambassador Charlene Ajose

Clozette Ambassadors Charlene Ajose and Karen Fernandez with their heroes, along with the Clozette team and our friends from Matrix

"Our ultimate hair makeover experience was so fun! We learned new things about hair do's and don'ts and also got a chance to talk with hair experts. Because of the event, I felt like a totally new person with my new hair 'do and my friend Gayle also felt the same! Thanks to Clozette and Matrix for this experience!" - Clozette Ambassador Karen Fernandez


For an amazing hair colouring and treatment service experience for you and your hero, don't forget to ask for the brand MATRIX the next time you visit your favourite salons in the Philippines!


From simple handshakes to lifting heavy groceries, our hands get exposed to a lot tasks daily. Our hands are very delicate and gets easily chapped and dry and it's not something our ordinary lotion can fix. So just like how our facial moisturisers and skin lotions are formulated for specific needs, our hands also deserve a much needed treat. With that said, why not give your hand regimen an extra pop with this exquisite collection from Crabtree & Evelyn.

Drawing inspiration from lush gardens and fresh flowers, Crabtree & Evelyn, the leader in hand care, launches three new limited edition Ultra-moisturising Hand Therapy this September.  Fresh Water Garden opens with a cool freshness and blends vibrant notes of zesty grapefruit and lime with the light, dewy tones of water lily; Aromatic Orangery is a captivating mix of heady floral notes and fresh fruits, sweetened by a crystallised sugar accord; and Orchard Bloom is an enticing scent that blends the aroma of sun-warmed fruits with fresh flowers and elegant woods. 

Apart from the limited edition Hand Therapy collection, Crabtree & Evelyn also carries 16 other variants in different scents and colours to suit every mood and style. Carefully blending selected ingredients drawn from nature, this range of intensive conditioning hand creams melts instantly into dehydrated skin without leaving a greasy residue. 

So what are you waiting for? Give your hands a much deserved pampering and add a splash of pop into your hand regimen with Crabtree and Evelyn.


The limited edition Crabtree & Evelyn Hand Therapy collection will be available starting September 1, 2016 at SGD $13 each.

If you're someone who’s not up for buying those fancy selfie lights or not too skilled in Photoshop to give that selfie a brush up, let me introduce you to MakeupPlus App -- an app that helps you get creative with your makeup looks minus the hassle. So get ready to share those #SelfieGoals and cause Instagram-envy because we're teaching you how to use this amazing app!

Plus, as an added bonus, keep on reading to find out how your new and improved selfie can give you a chance to win a trip to this year's London Fashion Week including a round trip ticket to London, meet & be BFFs with the winning girls from other countries, VIP treatment with a 4D 3N stay at a 5-star hotel and get an exclusive access to the Fashion Week Social House during LFW! 


Don’t be afraid to go natural 

(Check out these selfie pegs that you can try out for yourself!)

MakeupPlus is all about letting you have fun with makeup looks and enhancing your natural beauty. So it's okay to go bare-faced with this awesome app because you can let it do your MOTD for you! Just snap that selfie, preferably under decent lighting, and the app will automatically detect your features. In a couple of seconds, you're free to modify your makeup look! Easy, right?
Sweet and subtle or big and bold-- the app has it all

Whether you're going for a natural look or an ethereal-looking MOTD,  MakeupPlus has just the thing for you. There are just so many looks you can go for that the possibilities are endless! Plus, it's always fun to keep your eyes peeled for their new updates because they keep on adding new looks for you to try.

Get creative and you might just land yourself a trip to see this year's London Fashion Week

As if this fun and fuss-free app couldn't get any better, your MakeupPlus selfie can get you a chance to watch the London Fashion Week LIVE by joining the #MakeupPlusLFW contest!


- This contest is open to all Filipino residents in the Philippines with VALID passports (not subject to renewal).
- Download the MakeupPlus App via Google Play or App Store.
- Create and edit your stylish and fashion-runway-ready selfie using MakeupPlus App
- Post selfie on Instagram with hashtag  #MakeupPlusLFW. On the caption, place what you love about your stylish look with MakeupPlus App. Feel free to invite everyone to support you on your quest to attending the London Fashion Week
- To validate your entry, follow and tag MakeupPlus_Ph Instagram account. Make sure your account is in public for your entry to be seen. 
- You can send as many entries as you can. 

Criteria for judging:
-  Quality of Photo: 40%
-  Usage of MakeupPlusApp: 40% 
- Likes of photo entry/entries: 20%

**Contest runs from August 20, 2016 to September 6, 2016, 11:59PM and is open to Philippine residents only. Winners will be announced Septemper 8, 2016, 7PM. 

Terms and Conditions: Each image submitted must be original and unpublished work of participant. Images that won prizes in prior competitions or have been used for commercial purposes and/or been published will not be eligible. By submitting an image for the competition, the participant will be regarded as having granted the organiser the right to use the image in print, broadcast and/or electronic media without any fee payment, for the purposes of promoting the competition. Usage of Auto Likes or other hashtags (aside from the contest hashtags) are prohibited.  Entries should not contain obscene, provocative, defamatory, sexually explicit, or otherwise objectionable or inappropriate content. In the event that the winner does not have a UK visa, all application expenses will be handled by the winner. 


What are you waiting for? Get creative with MakeupPlus  and send in your entries now!