With the Internet and international shipping, we can get our hands on almost any beauty product even if the brand is not available in our country. Even if we are from the eastern hemisphere, it's safe to assume that most of our cult favourites are from Western brands. But what if we tell you that there are amazing Asian dupes for your faves? 

That's right! Get ready to save on shipping (or fees due to imports + international taxes) as we give you great Eastern alternatives for Western beauty brands you are currently loving. 

Singapore's Katfood vs. Lush

Love Lush to bits? SG's homegrown brand Katfood might just give it a run for its money. Also made from organic and all-natural ingredients that make their products almost  edible, you can find a selection of products that will do the same magic Lush does for your skin and entire body. Did we mention that they nailed the packaging and witty product names you oh-so-love from Lush, too?

Malaysia's Empro Cosmetic brow products vs. Benefit

Benefit is one of the most popular brands to go to when it comes to getting your arches on fleek. But whether its their brow products or brow services, Malaysia's very own Empro Cosmetics can go head-to-head. Claiming their specialisation to be the 'eyes', Empro has a wide range of brow and lash products and services that will keep your peepers' frames poppin'. 

Philippines' Pink Sugar lipsticks vs. MAC Cosmetics

When it comes to the lippie category, we all know that every beauty addict has a MAC tube in their stash. But challenging that is PH's very own Pink Sugar that has been raved about by many lipstick lovers. From nudes and pinks to reds and deep plums, this range may not have as big a selection as the Western cult favourite, but they are definitely on par when it comes to pigmentation, longevity, and comfort in wear. Did we mention it's half the price, too?

South Korea: Laneige's Water Bank Serum vs. Chanel

Ah, K-beauty! In the past couple of years, skincare has been a battleground between the east and the west. So if you've been currently loving your luxe Chanel Hydra Beauty Serum, we just want to let you know that Laneige's very own Water Bank Serum can be your alternative if you're looking for a more budget-friendly option. Both using botanical ingredients to give their promise of hydration and moisture retention, there's a very slim difference between the two in terms of formulation. 

Japan's Isehan Kiss Me Heroine Mascara vs. Too Faced

(Photo from: penmyblog)

Too Faced's Better Than Sex mascara has been a holy grail product for many makeup lovers. But for those who have tried the Isehan Kiss Me Heroine Mascara, the crown for lengthening, volumising, and longevity belongs to Japan. Formulated specially for Asian eyes, patrons of this product claim that this will make your lashes fuller and more lush, minus the clump, and will not budge NO. MATTER. WHAT. Even your most trusted cleanser can prove you wrong with how longlasting this beauty pick is. How about that for an HG mascara?

(Cover photo from: @pinksugarph)

More dupes for you here!



The cushion compact is one of our favourite beauty innovations. It’s convenient and gives that natural and flawless finish without taking up too much time to blend or buff – just perfect for women on who are always on the go.

If you’re on the lookout for the next cushion to obsess over next, keep on reading as cleo.com.sg’s Senior Beauty Editor Cynthia Chew shares her top cushion picks.

Etude House Any Cushion


Get amazing coverage that lasts all day with the Etude House Any Cushion. Its elastic micro-fiber puff also helps ensure even and flawless application.

Murad MattEffect Perfecting Blotter


It works like a blotting paper with the functions of a cushion – what more can you ask for? Its translucent formula keeps the skin matte and refreshed all day for a natural-looking glow.

(Cover photo from: @cyntillating)

Read the rest of the story at cleo.com.sg.


Has the first day of the week been a blur or what? With a whirlwind of things to do, it's easy to fall into a daze. But don't worry, we're here to wake you up. Here are some of the must-know things you need to read up on, stat!

Faux Fur Fantastic

Supermodel Gisele Bundchen covers Vogue Paris' animal issue, and sends out an important message while doing so. Clad in faux fur galore, the former Victoria's Secret Angel reminds everyone that wearing real fur shouldn't be the way to go.

Le Bon Marche Online

LVMH's Le Bon Marche now has online counterpart. 24 Sevres is a multi-brand e-commerce site that will bring "what's special about Le Bon Marche to people where they are." The site delivers to countries outside Europe, including Singapore, The Philippines and Malaysia!


It's every fidgety person's dream come true. A fidget spinner and a lip balm had a baby called Glamspin. Yes, it's a fidget spinner with lip balm. There are three flavours available for each section of the spinner: Peach Whirl, Strawberry Cyclone and Grape Twist.

It's a match

ColourPop releases fun products all the time. Their latest? A collaboration with a dating site! Created with Match.com, the lipstick named Mwah is a raspberry red colour in the brand's ultra-matte finish. For every purchase, the brand will donate $1 to Glam4Good Foundation, a non-profit organisation that celebrates empowerment through beauty and style.

(Cover photo from: @glamspinner)

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