Is Renting Clothes The Future Of Fashion? | Clozette

The latest big trend in fashion is not a particular design nor a colour, it's renting clothes instead of buying new ones. Pioneered by American company Rent The Runway, this concept of borrowing designer pieces was meant to fulfil every fashionista's need for closet variety without having to splurge. The business model was so innovative that last year, Rent The Runway landed on the CNBC Disruptor 50 list. Is this the beginning of a new era? We certainly think so. With subscription and rental services like Netflix, Airbnb and Spotify on the rise, we say that it's just a matter of time before the fashion industry catches on.

It's fascinating how clothing rental's popularity coincided with the increased interest in the opposing ideas of maximalism and sustainable fashion. People want to try more pieces, dress more lavishly but want to do so without contributing to environmental waste. And renting items is a great way to have an on-trend wardrobe while embracing sustainability.

Isn't that exciting? At the top of our head, we'd love to rent the new pieces from various Spring/Summer 2019 collections like the edgy pieces from Chloé and the dreamy designs from Valentino.

But despite its promising nature, there's still a lot to improve on in terms of availability, size options and price range. For example, most clothing rental services only offer single pricing. It would be better to have more flexible terms that are fit for different budgets. But it's still a growing industry and we expect that better offerings will be available soon. If you're interested to try clothing rental services, here's where you can avail of them in our region.

Style Theory

Dubbed Southeast Asia's largest fashion rental subscription service, this Singapore-based rental clothing company offers countless casual and formal pieces from local and international designer labels. To better accommodate customers, they recently opened their first brick-and-mortar store at NomadX at Plaza Singapura. Learn more about the brand and its founder here.


Looking for a beautiful gown to wear to a formal occasion? No need to blow your budget on an elaborate piece that you'll only wear once; you can just rent one at RSVP. All you need to do is book an appointment with them and you'll be treated to a personal consultation session where you can browse and ask for a dress that suits your taste. To show support for locally made products, they carry pieces by acclaimed Filipino designers like Vania Romoff, Sassa Jimenez and more. 


Whether you're looking for a one-time rental or monthly subscription, Zarrel has you covered. Ladies in Malaysia can rent different kinds of clothing for every dress code. For those who want to opt for a monthly subscription, three pieces will be sent to you at a time and you can request for more pieces as soon as you return your last batch. The best thing is that you can do this as many times as you want throughout the month.


Wanna cop the glam looks from the film Crazy Rich Asians? Singaporeans can book a fitting with Covetella soon as they have over 70 dresses featured in the hit movie ready for rental. You'll never need to wear the same thing twice again!


An upcoming clothing rental service called Vestido is about to make its way in Manila. Judging from their Instagram, selections will be a mix of notable international and local designer brands. Be the first to know about their launch by signing up here.

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Whether its the calm that comes with the waves or our not-so-secret dreams of being a mermaid, there's always something about bodies of water that leave us feeling at peace. And given that we are living in regions that have an everlasting summer season, the attraction is even more inevitable to find. Just take these water babies from the Community, for example, who just can't get away from the mesmerising blues of the lakes and seas. 

Beyond it all

(Photo from: Hazeldiary)


(Photo from: CrystalPhuong)



From chunky dad sneakers to neon kicks, bizarre trends have been dominating the shoe section in the past two years. But we have a good feeling that this season will be a little different because sleeker designs are about to hit the racks soon. Intrigued about what street style shoe trends are going to be hot for 2019? Keep reading to see the latest shoe launches that you'll want to have in your collection.

Timberland x MADNESS

TYPE-MD02 6" Fabric/Leather Vibram Lug Boot in Black/Olive, Price unavailable

After the success of their collaboration in 2017, Timberland and streetwear label MADNESS will once again come together for Spring/Summer 2019. Out of all the pieces that will be released from the collection, the Vibram Lug Boot is easily the most eye-catching one with its rugged yet cosy look. Additionally, this pair is reinforced with GORE-TEX® Technology making it durable and waterproof yet lightweight and breathable. It's the perfect pick for those who love the outdoors.

PUMA Suede x Swarovski

PUMA Suede bedazzled, SGD450/~USD331.72

In celebration of PUMA Suede's 50th anniversary, the brand collaborated with Swarovski to produce a bedazzled classic PUMA Suede. It's a combination of sophisticated elegance and contemporary style. The design is great to pair with dressy and athleisure outfits. 

REDValentino RED Ballet

REDValentino RED Ballet Spring/Summer 2019 Pre Collection, Price unavailable

If you love dainty aesthetics, sneakers are probably not your choice of footwear but REDValentino's latest release may just convince you to give it a try. Inspired by the traditional ballet shoe, the RED Ballet is embellished with a bow and comes in a delicate nude shade.

ASICSTIGER x Monsoon Patrol

ASICSTIGER x Monsoon Patrol, SGD209/~USD154.07

ASICSTIGER teams up with Singaporean sneaker artist Mark Ong and footwear retailer Limited Edt to create the Moon Patrol, a unique variation of the GEL-LYTE III shoe. It will retain the classic GEL-LYTE III silhouette but will be redressed with army green colour and camo prints. The newly released design will also have an updated triple-density sole and a fresh take on the classic split-tongue design to give a sleeker fit with better overall stability.

New Balance Fresh Foam

New Balance Fresh Foam Cruz Sock, SGD169/~USD124.58

Is comfort your ultimate priority? Then this latest drop from New Balance will catch your fancy. The Fresh Foam Cruz Sock features a fully knitted upper with a smooth heel-to-toe transition. It's a lightweight shoe that's best for those who train for marathons and other endurance sports.

Next, find out what your favourite shoe style says about your personality.