Skechers has chosen top South Korean K-Pop girl group, Sistar, as their newest ambassadors and we couldn't be happier. The highly-popular Korean quartet-- Bora, Hyolyn, Soyou and Dasom perfectly represents and embodies the qualities that a Skechers Brand Ambassador should possess –Trendy, Active and Sporty.
The famous K-pop group is set to appear in the brand's regional marketing and social media campaigns in South Korea, Singapore, China, Hong Kong, Macau, Malaysia, Thailand, Vietnam, and Cambodia.
In line with that, Skechers will be opening their flagship store at Ngee Ann City in Singapore on June 26 2015. A few days after that, their newly-appointed Brand Ambassador, Sistar will grace the official opening on Wednesday, July 1 2015, to celebrate the joyous occasion of the new flagship store.They will be performing their favourite hits, have a Meet & Greet session, and a post-opening party at ION Square in Singapore.
This will truly be an eventful last week of June as Skechers will also give out passes for the Sistar's performance on July 1 and give away vouchers to the first 50 shoppers who visit the new flagship store at Ngee Ann City on June 26. Other customers can also enjoy 10%-15% discounts if they shop at the flagship store.
So mark your calendars, Clozetters!