beauty . Hair

Two New Exciting Hair Care Lines From L’Oreal

Hair, like skin, is complicated. There are different types and textures, and corresponding treatments and serums for those. Two of the most challenging hair types are curly and coloured as the former tends to easily dry out, while the latter can be the same too, but look duller because of chemicals in the dye. And finding products that cater to these specific issues is an even bigger challenge. 

So for those who colour their hair, and for those who battle with natural curls every day, you’re going to love these two new releases from L’Oreal. With their EverCurl and EverPure lines, wavy and curly hair will perfectly stay in shape, and coloured locks will be instantly radiant and hydrated! Keep reading below to find out more on these amazing new products!


EverCurl Hydracharge Shampoo (SGD 15.90 for 250 ml) 

This sulfate and paraben-free shampoo will keep curls defined and frizz free for up to 48 hours! Soft and manageable curls and waves are now within reach as this contains Grapeseed to hydrate and lock in moisture, and Hibiscus to promote the growth of healthy, well-nourished hair.

This gentle formula doesn’t contain harsh salts, will eliminate unwanted frizz, split ends, and brittle hair, and leave your tresses extremely soft and smooth!

EverCurl Hydracharge Conditioner (SGD 15.90 for 250 ml) 

Pair the EverCurl Shampoo with this rich conditioner, which is sulfate and paraben-free as well, and is gentle enough to prevent split ends and brittle hair from forming! It will deeply penetrate your strands to quench its thirst, while promoting the growth of revitalised hair — giving you tresses that are deliciously soft!

EverCurl Hydracharge Leave-in Cream (SGD 21.90 for 180 ml)

Just like the shampoo and conditioner, this cream is sulfate and paraben-free, but contains a a healthy blend of natural botanical oils that will provide deep conditioning nourishment without the greasy build-up or feeling! This ultra-rich treatment will leave your tresses soft and luxurious by taming frizz and nurturing each of your curl’s elasticity and shape!

EverPure 8-in-1 Color Miracle (SGD 21.90 for 200 ml)

Manage frizz and prevent your hair colour from fading with this extra gentle miracle treatment! This spray-on contains coconut oil to deliver 8 essential benefits to your hair such as boosting radiance, hydrating, softening, and protecting colours from fading, and will instantly penetrate each strand upon application without leaving a greasy or wet finish.


The L’Oréal Paris Hair Expertise EverCurl and EverPure ranges will be available in Singapore at Watsons, Guardian, Sasa, major supermarkets and hypermarkets, and selected departmental stores from January 2016 onwards.