Who Will Be Asia's Next Top Beauty Content Creator? | Clozette

(Cover photo from: elaineheng)

If you're like us, you may be spending a lot of time watching makeup tutorials and beauty product reviews on YouTube. Over time, you may have found favourites, but with how much bigger the beauty community is getting, we're sure you'll have a few more to add to your list.

With more people gaining an interest in makeup and skincare, it's no surprise that content creators have also grown in number. There are some who quit after some time, but there are also those who are passionate about the industry and will do everything to stay on top of their game. Some of those who belong to the latter group will be the faces to grace the second season of Beauty Bound, a competition that aims to name Asia's next top beauty content creator.

Contestants representing their countries — Singapore, Malaysia, Thailand, Japan, Indonesia, Hong Kong, South Korea and Taiwan — will battle it out for the chance to win an all-expense paid trip to a global SK-II event, SK-II products worth up to USD1,000, professional video production equipment and networking opportunities with the world's top beauty creators.

Joining the contest is only half the battle; they have to be tough to stay in the game. It's not going to be easy as the contestants will be judged by notable personalities in Asia, including Indonesian singer-songwriter Anggun, award-winning Singaporean actress Rebecca Lim, and Korean celebrity makeup artist Jung Saem Mool. International social media and fashion icon Chiara Ferragni will also serve as a global judge in the finale. 

In the end, one will be hailed as the best from the region.


Ready to know who your next favourite beauty content creator might be? Watch the first phase of Beauty Bound Season Two on YouTube now.


One thing that caught our attention in the past couple of days is the fascinating transformation of real life people into cartoon-like images. And no, it's not a new makeup trend or something that requires a lot of time and effort. It's something much more accessible to anyone with just a few taps on your smartphone. 

Available in both App Store and Google Play, Chinese software app Meitu has been making rounds for the past couple of weeks in various medias across the globe for its adorable anime-like transformation function that simply requires the photo of the person you want to transform. It features 7 filters that give you that hand-drawn, fun-loving look. Take it from us when we say that it is addictive.

Then we figured, hey, why not combine this amazing app with something else that's taking the world by storm? That's right! We're going to turn Korean celebrities with Japanese anime. 

Want to see how your fave K-celebs look like as anime characters? Keep on scrolling to find out.
Kim Tae Hee

Labelled as the 'Nation's Goddess' of South Korea because of her undeniable beauty and outstanding roles in K-dramas such as Stairway To Heaven and Iris, Kim Tae Hee's beauty is transformed into an endearing image that we can't help but gush over!

Lee Min Ho

After his career kicked off from Korea's adaptation of Boys Over Flowers (which originated from Japan and was popularised by the Taiwanese version), Lee Min Ho became a household name and a sought after leading man in many Korean dramas. Can we get a collective 'yes' when we say he's totally swoon-worthy, even as an anime character?

Kyung Soo Jin

(Original photo from: star.koreandrama.org)

Shining ever brightly with the recent finale of the successful run of Weightlifting Fairy Kim Bok Joo (yes, we shed some tears, too), Kyung Soo Jin became the #girlcrush of a lot of K-drama fans and we can definitely see why. Even in anime form, she's rocking her look, right?

Park Bo Gum

(Original Photo from: b516.tistory.com)

After clinching the role of the rebelliously charming Crown Prince Lee Young in 2016's breakout K-drama Moonlight Drawn By The Clouds, Park Bo Gum continues to capture our hearts with his boyish charm and fluster-inducing smile. Seeing how cute he looks as an anime character, we're hopeful that we'll get to see a webcomic inspired by him soon.

Song Hye Kyo

(Original photo from: speakerscorner.me)

After more than a decade of numerous K-dramas hits, Song Hye Kyo is still one of the most popular celebrities not just in South Korea, but also all over the world. Her youthful and radiant look truly makes her one of Asia's beauty icons. In anime form, Song turned from a stunning queen to the epitome of ulzzhang.

Song Joong-Ki

(Original photo from: soompi.com)

Of course, we had to turn the Meitu feature on the other half of Descendants Of The Sun's Song-Song pair. Who doesn't want to be swept off their feet by this heartthrob? But as much as we agree that Song's brown eyes are enough to get you weak in the knees, these cartoonised pink irises make him a thousand times more irresistible, don't you think? Someone get him pink contacts, stat!

Gong Yoo

(Original photo from: es.drama.wikia.com)

There's no denying that the Goblin series will remain in our hearts for a long time, not only because of the amazing story and the noteworthy cinematography, but also because our beloved Gong Yoo stars in it. What do you think should his next role be with his mesmerising soft look? Something whimsical, perhaps? We're pretty sure the rising star will nail his upcoming role no matter what.


Did we miss any of your favourite Korean celebs? Take a hand at transforming them, too, by checking out Meitu in Google Play or App Store now!



(Cover photo from: @lm_laduree)

Performance is still our first priority when it comes to beauty products. But, to be honest, we also can't help but be enamoured with products because of their whimsical appearance. If you're the type to feel your heart skip a beat when you see a product that gives a nod to your childhood dreams and your favourite fantastical creatures, brace yourself because we have listed some that will surely excite you.


Laduree Rose Face Colour

(Photo from: @lm_laduree)

You'll feel like a princess whose castle is situated in an enchanted forest when you use this lovely rose petal blush. They look just like the real thing, and they come in different hues. They look too pretty to use.

Lancome Rose Blush Poudrer

(Photo from: @lancomeofficial)

Taking things a notch higher is Lancome's Rose Blush Poudrer. This highlighter, which looks like a real rose, gives off a pinkish glow that's reminiscent of the ones sported by fairy tale princesses.

Too Faced La Creme Unicorn Tears Lippie

(Photo from: TooFaced.com)

The packaging on this product is more straight to the point, but the product itself begs to be noticed. The colour of the product is called Unicorn Tears, and it's exactly what comes to mind when you see it.

Urban Decay Liquid Moondust

(Photo from: UrbanDecay.com)

You're sure to captivate people when they look at your eyes and see sprinkles of glowing, moondust-like colours on your lids. If you've always wanted to look like a moon goddess, here's your chance.


Christian Louboutin Loubilaque Lip Lacquer

(Photo from: Sephora.com)

Whether you secretly desire to be as fierce as Disney villains or you're just someone who loves wickedly good-looking things, this lip lacquer is perfect for you. The intricate design of the vial is just stunning; you can even use it as jewellery.

DuWop Sea Shell Compact Cheek Dual

(Photo from: @katelovesmakeup1)

If you can't transform into a mermaid, well, at least you can pretend to be one with the help of this compact. It's a blush and highlighter duo that will give you a majestic and ethereal glow — just like what sea goddesses sport.